Lord’s partners with Freemans

Freemans Event Partners has agreed a long-term partnership with Marylebone Cricket Club (MCC) to deliver a range of event solutions at Lord’s Cricket Ground. The new multi-year agreement follows a successful trial period in 2021 and will see Freemans managing a major part of the public catering offering and all payment solutions at the famous ground.

The caterer has designed bespoke menus and brand-new outlets exclusively for Lord’s, ensuring the food and beverage offering matches the customer demographic of the venue. It will also deploy industry-leading payment technology solutions across the venue, enabling spectators to make fast and reliable card transactions.

Andy Muggleton, assistant secretary (Commercial) for MCC, said: “Having worked with Freemans Event Partners in 2021, we are delighted to have agreed this long-term partnership that will ensure our food and beverage offering continues to be of the finest standard our visitors expect. We’re looking forward to welcoming spectators to Lord’s this season and providing them with a memorable experience, both on and off the field.”

Stephen Freeman, chief executive officer of Freemans, added: “Over the years we have built a strong reputation for delivering innovative and elevated food and beverage solutions for some of the most iconic events in the country. The opportunity to develop a premium offering alongside one of the most esteemed and historic sporting venues in the world is a momentous and hugely exciting project for us.”

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