Bartlett Mitchell: Wellbeing overtakes innovation

Workplace wellbeing will be more important to organisations than product and service innovation, according to new research conducted by Bartlett Mitchell. Titled Reimagining Catering post Covid, it also found that 80% of people are still formulating how their company will implement remote working practices, with a further 75% concerned about the challenge to company culture from hybrid working. 

With the return to the workplace still being impacted by the government’s Covid-enforced lockdown, building footfall is still uncertain in some industries. It is widely believed that the role of catering in bringing people together will be crucial in the next 12 months.    

The research suggested that in order to respond to customers’ changing needs, and to enhance their experience, there also needs to be a greater investment in technology-based catering services. This, in part, has come from the changes that consumers have had to make in their personal lives when ordering – with more services now reliant on apps. It is also believed that we are likely to see more smart tills and smart vending being introduced into workplace catering. 

Wendy Bartlett, founder of Bartlett Mitchell, said: “This research has been invaluable in helping us shape our future direction and activity. We know that organisations are going to have to adapt quickly, and sometimes regularly, to enable them to continue creating a work environment that is going to be fit for the new ways of working.  

“It is quite telling that so many people are prioritising wellbeing above and beyond any product or service innovation. People are going to make the biggest difference in our new economy.” 

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